Anta signed the captain of the national team to accelerate the football market

World Cup last year to make a lot of businesses earn extra money, but also to the local sports brand in China has a new opportunity for development. Enter, Anta signed the national team captain, accelerate the food market. In January this year, Nike and China association signed to spend 1 billion yuan, for the 12 national team football under the sponsorship of China equipment, with Super League title in 12 years and full sponsorship contract of Nike sports brand has become the most domestic football resources.

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in the sports brand, and sports related industries are also fighting for football resources. Hengda Taobao Football Club Limited by Share Ltd recently submitted a listing of three new board applications, is expected to become the first listed football club. In January this year, China happiness foundation Limited by Share Ltd acquired a team based in Hebei. Last year, Ali shares Hengda, Suning announced the marriage of Barcelona, the United States also reported the acquisition of Dalian Albin Club recommended