Celtic playing for record €25m UEFA Champions League cash prize

first_imgShould Celtic advance to the knockout stages, as they did in 2012/13, they would make an immediate €5.5m.Reaching the group stage would ensure a record payout for Celtic.They earned €23.7m in 2012/13 when they got to the last 16 and faced Juventus, and €17.6m when they played in the group stages in the following season.The club would also benefit further from ticket sales, which are projected typically to raise £2m to £3m per fixture.Other Premiership sides could also benefit from a payout if Celtic reach the group stage.A solidarity payment is made to leagues with Champions League participants. £1.5m was shared between the other 11 top flight teams in season 2013/14. Celtic are poised to net a minimum of €25m should they qualify for the Champions League group stage.Vastly increased payouts are on offer since their last involvement in the competition in 2013/14, both in participation money and TV cash.Defeating Hapoel Be’er Sheva and reaching the groups will immediately net the Scottish champions €14m.A near-£900m broadcast deal signed with BT Sport, which started last season, has significantly increased the “market pool” payment to clubs, which is distributed based on the value of the TV market a club resides. Celtic are counted as part of the UK market because there is no Scottish broadcasting deal with UEFA. The value of the UK pot is still unconfirmed, but projections place it at anything between €110m and €125m.As part of a deal with UEFA, Scotland’s group stage participants are guaranteed a fixed 10% of the UK pot. Even in the worst case scenario, Celtic stand to make €11m in TV cash.Added to the participation money which is set in stone, victory for Brendan Rodgers’ side against their Israeli opposition should net them upwards of €25m.The potential payouts do not end there. Clubs net €1.5m per win in the group stage and €500,000 per draw.last_img